The End of Overeating - Blog http://www.theendofovereatingbook.com/blog.php The End of Overeating Rss Feed en-us Copyright 2009 The End of Overeating 2009-04-09 Food scientists have discovered what's called a "bliss point" - the point at which consumers get the greatest pleasure from combinations of sugar, fat, and salt. http://www.theendofovereatingbook.com/blog.php#one 2009-04-12 Until you have gained the upper hand over trigger foods, attempts at moderation won't work. http://www.theendofovereatingbook.com/blog.php#two 2009-04-11 Along with the taste and other sensory characteristics, the location where a specific food has previously been available and the events associated with our past consumption can also become reinforcers. http://www.theendofovereatingbook.com/blog.php#three 2009-04-10 In marketing indulgence, the food industry knows something about us that we don't know about ourselves. http://www.theendofovereatingbook.com/blog.php#four 2009-04-10 The belief that food will make us feel better contributes to our desire for food. http://www.theendofovereatingbook.com/blog.php#five 2009-04-10